winter holidays – The Shelf, a Data-First Influencer Marketing Company https://www.theshelf.com We're a creative + strategy influencer marketing company running 🦄 campaigns. All the verticals. All the platforms. Sat, 14 Dec 2024 09:02:30 +0000 en-US hourly 1 https://wordpress.org/?v=5.8.2 https://www.theshelf.com/wp-content/uploads/2021/08/cropped-the-Shelf-logo-orange-32x32.png winter holidays – The Shelf, a Data-First Influencer Marketing Company https://www.theshelf.com 32 32 7 Holiday Insights for the Most Wonderful Influencer Marketing of the Year https://www.theshelf.com/the-blog/7-holiday-insights-for-the-most-wonderful-influencer-marketing-of-the-year/ https://www.theshelf.com/the-blog/7-holiday-insights-for-the-most-wonderful-influencer-marketing-of-the-year/#respond Mon, 11 Nov 2024 11:42:00 +0000 https://www.theshelf.com/?p=22425 It’s the most wonderful time of the year — for holiday marketing campaigns, that is! It’s time to pull out all the best influencer marketing tips and tricks to make your shoppers merry and your sales numbers bright. We’ve compiled seven holiday insights to help your campaigns succeed this holiday season.  Whether you already have…

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]]> https://www.theshelf.com/the-blog/7-holiday-insights-for-the-most-wonderful-influencer-marketing-of-the-year/feed/ 0 INFOGRAPHIC: The Winter 2024 Guide to Holiday Spending and Trends https://www.theshelf.com/the-blog/holiday-marketing-infographic/ https://www.theshelf.com/the-blog/holiday-marketing-infographic/#respond Thu, 07 Nov 2024 22:45:00 +0000 http://34.239.214.20/?p=1147 The winter holidays are right around the corner, and this year, 92 percent of Americans will celebrate at least one. Guess how much they’ll spend? An average of $902 each! That’s up $27 from last year and a new holiday spending record. This is, of course, great news for marketers.  Holiday shopping can make a…

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]]> https://www.theshelf.com/the-blog/holiday-marketing-infographic/feed/ 0 The Holiday Hustle: Gen Z’s Holiday Shopping Blueprint https://www.theshelf.com/the-blog/gen-z-holiday-shopping/ https://www.theshelf.com/the-blog/gen-z-holiday-shopping/#respond Mon, 14 Oct 2024 10:00:00 +0000 https://www.theshelf.com/?p=22061 It’s Gen Z for the holiday win! With a staggering $360 billion in spending power, this digital-native generation is the golden ticket for brands this festive season. On track to become the wealthiest generation ever, with an anticipated spending potential of $12 trillion by 2030, they’re also expected to lead holiday spending this year. As…

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]]> https://www.theshelf.com/the-blog/gen-z-holiday-shopping/feed/ 0 Gobble Up Sales: Marketing Tips for the Turkey 5 https://www.theshelf.com/event-holiday-marketing/gobble-up-sales-marketing-tips-for-the-turkey-5/ https://www.theshelf.com/event-holiday-marketing/gobble-up-sales-marketing-tips-for-the-turkey-5/#respond Mon, 30 Sep 2024 10:01:00 +0000 https://www.theshelf.com/?p=22081 Wake up and smell the stuffing! It’s time to start thinking about your brand’s Turkey 5 marketing. We know you’ve already got holiday marketing strategies on your mind, and we’re here to help. Do you find yourself asking: Why is Black Friday important for marketers? How can brands use Small Business Saturday to boost sales?…

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]]> https://www.theshelf.com/event-holiday-marketing/gobble-up-sales-marketing-tips-for-the-turkey-5/feed/ 0 7 Holiday Insights for the Most Wonderful Marketing of the Year https://www.theshelf.com/the-blog/holiday-insights/ https://www.theshelf.com/the-blog/holiday-insights/#respond Wed, 22 Nov 2023 05:00:00 +0000 https://www.theshelf.com/?p=19374 It’s the most wonderful time of the year. And that means it’s time to pull out all the best influencer marketing tips and tricks for holiday shoppers. We’ve compiled seven holiday insights to help your campaigns succeed this holiday season.  Whether you already have a holiday campaign in the works (look at you, planning ahead),…

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]]> https://www.theshelf.com/the-blog/holiday-insights/feed/ 0 11 Holiday Influencers Ready to Deck the Halls https://www.theshelf.com/blogger-roundups/holiday-influencers/ https://www.theshelf.com/blogger-roundups/holiday-influencers/#respond Thu, 09 Nov 2023 17:14:30 +0000 https://www.theshelf.com/?p=19262 It’s the most wonderful time of the year! With jack-o’-lanterns and costumes now nestled away, we eagerly embrace the cheerful transition from spooky season to the enchanting warmth of the winter holidays. As our holiday influencers wait in the wings, the air buzzes with the promise of joy. The world seems to sparkle with a…

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]]> https://www.theshelf.com/blogger-roundups/holiday-influencers/feed/ 0 10 Holiday Trends to Power Your Fall Marketing Strategy https://www.theshelf.com/the-blog/holiday-trends/ https://www.theshelf.com/the-blog/holiday-trends/#respond Tue, 08 Aug 2023 00:14:00 +0000 https://www.theshelf.com/?p=17900 Welcome to the 2023 holiday shopping season! I know – it’s the middle of summer. But the middle of summer is the start of the holiday shopping season, believe it or not. So, it’s about time to check out the big holiday trends for the 2023 shopping season. Historically, consumers have rolled right from back-to-school…

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]]> https://www.theshelf.com/the-blog/holiday-trends/feed/ 0 14 Examples of Social Media Holiday Posts to Inspire Your Creativity https://www.theshelf.com/the-blog/social-media-holiday-posts/ https://www.theshelf.com/the-blog/social-media-holiday-posts/#respond Tue, 06 Sep 2022 04:00:00 +0000 https://www.theshelf.com/?p=14625 Influencer marketing is one-part science and perhaps three-parts art. The science of influencer marketing – pairing products with influencers and using campaigns to deliver certain results – is the driving force behind any campaign. But the creativity and artistry of a great post are what get a sponsored post the attention of its target audience.…

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]]> https://www.theshelf.com/the-blog/social-media-holiday-posts/feed/ 0 INFOGRAPHIC: Stats-a-Plenty for St. Patrick’s Day Spending https://www.theshelf.com/the-blog/st-patricks-day-spending-infographic/ https://www.theshelf.com/the-blog/st-patricks-day-spending-infographic/#respond Mon, 28 Feb 2022 05:00:00 +0000 https://www.theshelf.com/?p=12614 While it’s technically our last winter holiday, St. Patrick’s Day is considered the first holiday of spring for many of us. For marketers, St. Patrick’s Day spending presents an interesting opportunity to get in front of consumers during a month when CPG spending spikes. After all, St. Patrick’s Day is preceded by Shrove Tuesday (paczkis!!!)…

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]]> https://www.theshelf.com/the-blog/st-patricks-day-spending-infographic/feed/ 0 Add Some Umph! to Your Thanksgiving Marketing by Targeting Moments https://www.theshelf.com/the-blog/thanksgiving-marketing-targeting-moments/ https://www.theshelf.com/the-blog/thanksgiving-marketing-targeting-moments/#respond Tue, 05 Nov 2019 12:00:00 +0000 http://34.239.214.20/?p=11230 Earlier this year, Facebook IQ released Moments That Bring People Closer Together, a report detailing some of the benefits of targeting moments in your marketing. Since the holiday season is packed with moments, we wanted to create a post that walks you through the utter genius of targeting moments as part of your Christmas and…

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